What counts as custom internal software?
Anything you build for your own operation rather than buy — an operations console, an executive command center, an approval workflow, a tool that stitches together systems no vendor integrates. The test is whether a product exists that fits your process without workarounds.
Should we connect our email and documents to it?
Where the value is searching history, yes. That is exactly what a corpus is good for. Anything whose truth expires quickly — deal stages, org structure — should be looked up live instead, because a stale answer given confidently is worse than none.
How is access controlled?
Per person, and required rather than inferred. A lookup that falls back to "whichever account is connected" behaves perfectly with one user and silently returns the wrong person's data with two.
Will it replace our CRM?
Usually not, and usually it should not. It sits above the systems you already run and makes them answerable together. Replacing a CRM is a different, larger decision we would talk you through honestly.
Is this an AI product?
It uses models where they help — searching a corpus, summarising, drafting. The engineering that matters is underneath: what gets stored, what gets looked up live, which source outranks which, and who is allowed to see what.
How long does something like this take?
It scales with how many systems have to be connected and how messy their data is. We scope it after understanding the questions your team actually asks, because that determines which connectors earn their place.
