Redeye, built end to end — the storefront, a real cart and checkout, and the operations backend that runs it all. Front of house to back of house, one build.
Real product · catalog & pricing blurred
Orders in a DM thread. Stock in a spreadsheet. "Where's my order?" all day.
Then it became one system.
We designed Redeye's entire web presence end to end — the marketing home, the full shop, a real cart and checkout, self-serve order tracking, the science and brand story, and a contact center. One cohesive brand across every page.
Buyers browse the full catalog on one page — every compound grouped and priced per vial, with COA on request. They add what they need and the cart builds as they go. A real storefront, not a DM thread and a follow-up.
Was an order pieced together in DMs → now a real storefrontThe cart slides out from anywhere on the site — line by line, quantities adjustable, the subtotal building as they go. No more reconstructing an order from a message thread.
Was an order pieced together in DMs → now a real cartContact, a choice of how to pay — Zelle, Cash App, and more — and shipping, with the total updating live. Payment details surface only after the order is placed, and every order is reviewed before it's final.
Was "message us to pay" → now a structured checkoutAn order number and the email used to place it is all it takes — buyers look up their own order, status, and tracking anytime. Support isn't a bottleneck because the site already answers the question.
Was answering status messages all day → now self-serveThe clean storefront is the front of house. Behind it sits a full operations platform — a command center that tracks every order from pending to paid to shipped, calculates real gross profit against cost, and breaks sales down by day, week, month, or any custom window. The whole business, one screen.
Not just a storefront — a complete back office. A live dashboard, a full order pipeline, mobile fulfillment, a customer book, a dealer & affiliate program, and deep reporting. Built for the way the operation actually runs.
The whole order pipeline in one view — pending payment, stale-unpaid, paid, ready-to-pack, shipped, cancelled, and pre-orders, each a filter. Search any order by number, name, or email; export the lot to CSV. Nothing falls through the cracks.
Was an inbox and a spreadsheet → now a real order pipelineA fulfillment queue built for a phone — to-pack, to-ship, and shipped, oldest waiting first. Open an order, pack it, drop in the tracking number, and the customer is notified automatically. The warehouse fits in a pocket.
Was juggling labels and DMs → now a one-tap fulfillment flowIncoming product from overseas, tracked end to end — pending and received, vials in transit, procurement spend, and breakage. A visual calendar lays out exactly what's arriving and when, so the shelves are never caught short.
Was a guess at what's in transit → now every shipment on a calendarCash flow, procurement spend, net cash, and true gross profit — revenue minus real cost, per product, with the margin on every line. Pick any window: today, this week, this month, year-to-date, or a custom range. The financial truth of the business, on demand.
Was guessing at margins → now profit calculated to the vialEvery piece of this was engineered from the ground up. Here is the same work, described as what we build.
Walk us through how an order moves through your business — from the first message to the package on the truck. We'll show you exactly which steps software should be running instead.
Book a Process Automation Audit Every screen above is the real product. Founder-engineered by ParaWav AI · Not a template. Not duct-tape.